The thesis module provides students with the opportunity to carry out an independent but supervised, applied research project. The work typically applies expertise in a subject area and thus provides an opportunity for students to demonstrate a comprehensive and thorough understanding of that subject area. A supervisor is usually a scientist in the chosen field. Dissertations are usually 'application-oriented' and use primary data, whereas 'desk-based' projects are possible after prior consultation with the supervisor. The purpose of the Thesis module is to develop students' ability to apply business knowledge and skills to solve business problems. To quote the Association of Mba Marketing Dissertation Topics, "Students acquire knowledge in core business areas and learn how to apply that knowledge effectively in a business environment. This is made possible, especially by the thesis module.